Accel Invests in Personal Finance Site for Women

This article talks about LearnVest, a new personal finance website for women. LearnVest recently announced it has received an investment of almost $5 million from Accel, a venture capital firm.

Some more background information: LearnVest is founded by Alexa von Tobel in 2006. With LearnVest, she wanted to give women the opportunity to finance their money together or alone with the same purposes. As women have certain issues to plan for, like pregnancy, raising children, etc women get confidence towards the future when their money is wisely invested. LearnVest helps women to find the right investment by sending daily newsletters, and due to the fact women come together on the web and gather their money into one big amount the return also is bigger.

I think this investment will certainly have its effects on the online investment market and will be especially in favor of LearnVest of course. This investment will attract even more women from all over the world to invest their money wisely in efficient companies. Also the online investment market in general will enlarge as people, also men, will get more confidence due to these investments. In my opinion, investments like these show people and companies really have confidence in the online and worldwide investment market.


Sources used: http://bits.blogs.nytimes.com/2010/04/01/accel-invests-in-personal-finance-site-for-women/


Niels Roels